Arla and Sainsbury’s get their game on for Sport Relief with donations from dairy

In Sainsbury’s stores across Britain until 24th March, Arla will donate across some of its biggest milk and yogurt brands including Cravendale and BOB.  

 Arla will donate 10p from purchases** of Cravendale, BOB, Arla Big Milk, Skyr, Arla Protein pots, Arla Protein Cheese & Arla Protein Milk Drink to Sport Relief’s 2020 fundraiser.  

Duncan Malyon, SVP, sales at Arla, comments, “Providing healthy, natural and tasty dairy is at the heart of what Arla stands for. For us to be fuelling the nation with delicious dairy that is packed full of protein* makes Arla the perfect partner to support Sainsbury’s and Sport Relief.

“Access to nutritious food is something most of us take for granted, yet something many people don’t have. By supporting Sport Relief in Sainsbury’s with donations from our products, we are helping those living incredibly tough lives in the UK and around the world. . So whether it’s a pre-workout Protein yogurt or a splash of morning milk, Arla and Sainsbury’s are bringing the power of dairy to help everyone to get their game on for Sport Relief.”

Sport Relief is back on Friday 13^th March and brings the UK together to get active and raise life changing money through the power of sport. Money raised through Sport Relief tackles issues such as domestic abuse, mental health stigma, homelessness and child poverty, both in the UK and around the world. For more ways to support, find out how you can get can get involved here.