Arla Foods extends popular Protein range to deliver protein punch on-the-go
Arla Foods, the farmer-owned dairy company, today announced a new addition to its popular Arla® Protein range.
The company launched the quark based snack in the UK last year and is now extending the range with these handy 200g pots, which include a top hat filled with nutritious nuts and seeds, designed to be mixed with the protein packed flavoured quark and yogurt blend below.
With no added sugar and 20g of high quality protein per pot, the new Arla Protein Snack Pots have been created with the active, health conscious consumer in mind – designed to provide a high protein healthy fix when the body needs it most, be that a post workout or as a nutritious breakfast at the desk.
The new product is available in two flavours: natural yogurt with a hint of ginger, topped with sunflower seeds, roasted cashew nuts, freeze-dried apple and carrot and natural yogurt with a hint of vanilla, topped with sunflower seeds, pumpkin seeds, freeze-dried apples and raspberries.
Louise Hagger, Brand Manager, Arla Foods UK, commented: “Following the success of Arla Protein in 2015 we will be extending the range in 2016 with exciting NPD that delivers unique products for the active consumer and Arla Protein Snack Pots is our first, exciting addition.
The protein trend is really taking off in the UK - it’s no longer only the serious gym-goer that is looking for more protein in their diet, but it’s now those that are active in different ways - whether that’s playing sports, cycling, swimming or yoga, for example. Arla Protein Snack Pots are exactly what the active consumer is looking for – high protein, great tasting and in an easy eat on-the-go format.”
Arla Protein Snack Pots are available in leading supermarkets in 200g pots with an RRP of £1.55.
Arla Foods is a global dairy company and co-operative owned by 12,700 dairy farmers with circa 3,000 of whom are British.
Dating back to 1881, Arla’s purpose is to secure the highest value for its farmers’ milk, while creating opportunities for their growth. With production facilities in 11 countries and sales offices in a further 30, Arla is the world’s fifth largest dairy company and largest supplier of organic dairy products. Arla has a total of more than 18,000 colleagues and its products are sold under the well-known brands Arla®, Lurpak® and Castello® in more than 100 countries.
Arla Foods UK is the largest dairy company in the country and is home to leading dairy brands Anchor, Cravendale, and Lactofree. It has a turnover of £2.3 billion. As well as being number one in fresh liquid milk, butter, spreads and cream, Arla is the UK’s largest cheese manufacturer. It has also built the world’s largest fresh milk facility located at Aylesbury and has plans for it to be the first zero carbon site of its kind. The UK business has a team of approximately 3,500 colleagues located at its dairies, distribution centres and head office.